Logo Design Trends for 2020: Strong & Dynamic
Logo design trends for 2020 look super modern and absolutely stunning. A company’s logo design has to be memorable, meaningful, readable in small and big sizes, and of course, modern because it puts the foundation of a strong brand identity.
This is why it’s vital that logo designers should keep up with logo design trends. In 2020, we will see some well-known logo design looks, as well as some innovative designs. Let’s begin!
#1 Cartoon logos
Friendly and entertaining cartoon logos will be super popular in the upcoming year. Brands are trying to break the ice more and more between them and the potential clients, so fun and optimistic cartoon logos will surely be on top of the trends.
The most popular for logo design will still remain flat visual style, followed by thick outlining logo illustrations and the very trendy lately doodle style.
#2 Black-and-white logos
#3 Simple geometric logos
Plain geometric shapes carry strong hidden meanings which brands want to be related to. For example, squares convey stability and balance, circles are a sign of completion, perfection, lines, dots and curves show openness and flexibility.
In 2020, simple geometric shapes will keep being present in logo design, often combined with other trends in order to achieve more modern and edgy looks.
You may also be interested in Top 80+ Sources To Find Design Resources and Assets.
#4 Gradients in logo design
Super attractive and mesmerizing — gradients, whether multi-color or analogous, will still be widely used to create logo designs worthy of gazing and admiring. Colors are also very powerful in conveying meanings. When turned into gradients, they become even stronger.
#5 Metals and Engraving
Metallic effect used on logos, such as gold, silver, bronze, is a sign of class and sophistication. Moreover, designers will be combining the metallic effect with engraving for the print versions of the logo. This will create a sense of exclusivity which many brands want to be associated with.
These are just some of the trends which will mark logo design in 2020. Diverse, dynamic, and conceptually strong, logo design trends promise a strong 2020.
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